Every spring, thousands of Jeep owners and off-road enthusiasts descend on the sunny shores of Daytona Beach, Florida, for one of the most anticipated events in the Jeep community: Jeep Beach. In 2025, the celebration returns from April 18 through April 27, promising another incredible year of trail talk, custom builds, beach cruising, and Jeep camaraderie.
Hosted annually since 2003, Jeep Beach has grown from a small community gathering into a week-long, high-octane festival drawing more than 250,000 attendees and 40,000 Jeeps from across the globe. It's a unique blend of beach life and 4x4 culture, offering something for everyone—from serious rock crawlers to weekend beach cruisers.
What Happens at Jeep Beach?
Jeep Beach isn’t just a car show. It’s an immersive experience that includes:
- Obstacle courses and off-road skill zones
- Nightly meetups and beach parties
- Vendor expos featuring the latest in Jeep gear, upgrades, and accessories
- The iconic Jeep Beach Parade along Daytona’s coastline
And perhaps best of all? You get to connect with thousands of fellow Jeep owners who are just as obsessed with trail life, mods, and off-road adventures as you are.
The Heart of the Event: Community & Charity
Beyond the action and adrenaline, Jeep Beach is a charity-focused event. Since its inception, Jeep Beach has raised over $4.5 million for local charities and nonprofit organizations. By attending, you're not only indulging your Jeep obsession—you’re giving back to the community in meaningful ways.
Why Jeep Beach Matters
For many, Jeep Beach is more than just an event—it’s a pilgrimage. It represents freedom, individuality, adventure, and the shared bond that Jeep owners feel around the world. It’s a place where stock Wranglers and full-blown custom builds park side-by-side. A place where trail stories are swapped like currency. And yes, it’s a place where sand, sun, and steel come together in perfect harmony.
Planning to Attend?
If you're considering a trip to Jeep Beach 2025, here’s what you need to know:
Location: Daytona Beach, Florida
Dates: April 18–27, 2025
Main Vendor Expo: April 25–26 at Daytona International Speedway
Whether you’re rolling in from out of state or local to Florida, it’s a can’t-miss experience for anyone who loves Jeeps, off-road culture, or beachside vibes.
Trail Gear Oasis Will Be There
We're excited to share that Trail Gear Oasis will be on-site at Jeep Beach 2025 with a booth at the Daytona International Speedway vendor expo. While we’ll be showcasing some of our off-road gear, we’re even more pumped just to connect with the community, enjoy the energy, and celebrate the Jeep lifestyle alongside fellow enthusiasts. Stop by, say hi, and check out what we’ve been working on.